Midland Business Alliance

Zingerman's "ZingTrain": The Art of Giving Great Service

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Name: Zingerman's "ZingTrain": The Art of Giving Great Service
Date: June 7, 2019
Time: 8:30 AM - 12:30 PM EDT
Registration: Sorry, public registration for this event has been closed.
Event Description:

If you Googled Zingerman's Customer Service, you'd mostly find nothing but praise, from the likes of Saveur and Forbes magazines to a plethora of unknown but passionate foodie and business bloggers. 
Zingerman's opened in 1982 as a small corner delicatessen with less than 10 employees. Today it is a community of 10 businesses all located in Ann Arbor, MI, with about 700 employees and over 65 million dollars in revenue. Through all of those transformations, they have continued to be widely recognized for treating their customers like royalty. 
It begs the question - how do they do it? The answer is simple (if not easy) and even better, it is entirely available to you! 
Zingerman's has codified their definition of great service and consistently teach it to every single employee, customer facing or not, that joins their organization. Zingerman's "recipes" for great customer service, the 3 Steps to Giving Great Service and 5 Steps to Effectively Handling a Customer Complaint, have been taught to businesses and organizations all over the nation. More importantly, they have been adopted or adapted with much success by dentists, non-profits, retail stores, software companies, restaurants, investment advisers, libraries, and so many more industries.
Video about Zingerman’s: https://youtu.be/I3H38ZOLS78

Event Sponsors:
Davenport University
3555 E. Patrick Rd.
Midland, MI 48642
Date/Time Information:
8:30 am to 12:30 pm
Concludes with lunch from Zingerman's Deli
Contact Information:
$100 for members
$150 for non-members (if space allows)

Per MBA policy, cancelations must be made at least 48 hours in advance of the event date for a refund.
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